The Beatles played a massive role in leading the designing revolution of album art. Shown above are two album covers released by The Beatles: “Meet The Beatles!” (on the left) was released in 1964, and “Revolver” (on the right) was released in 1966. “Meet the Beatles!” is a classic example of what album art looked like at the time. Displayed is a standard image of the band’s members with the title of the album presented in bold text at the top. It seems as if the album begs the viewer to acknowledge and appreciate the band. Juxtapose this with “Revolver”, the album on the right. The Beatles hired Klaus Voormann, a prominent German artist at the time, to design this cover. This was at the dawn of the psychedelic era, and Voormann knew that he needed to create something completely original yet borderline bizarre to really stand out. Voormann was influenced by the last song in the album called “Tomorrow Never Knows”. The use of tape loops, backward recording and Ringo Starr’s hypnotic drumming helped create a “psychedelic vibe” for Voormann. Colorless and distinctively abstract, the cover art to “Revolver” earned Voormann a Grammy for Best Album Cover in 1966, and has been consistently ranked as The Beatles’ best album cover since.